Overview
Senior Media Strategy Lead (Living Room & Streaming Partnerships) [210027] Jobs in Culver City, CA at Aquent
Title: Senior Media Strategy Lead (Living Room & Streaming Partnerships) [210027]
Company: Aquent
Location: Culver City, CA
Job Title: Senior Media Strategy Lead (Living Room & Streaming Partnerships)
Client Location: Hybrid in Culver City (onsite Tues-Thurs)
Starting: ASAP
Pay Comments: W2, weekly pay, benefits, 401k w/ match
Minimum Pay (per hour): 102.05
Maximum Pay (per hour): 113.39
Firm, non-negotiable: Yes
Hours: Full-time
Duration: Through 12/31/2026
We are seeking a senior media strategy leader with 10+ years of experience in media planning and strategy to oversee global paid media initiatives for a leading entertainment and streaming platform’s TV business across living room distribution partners.
Responsibilties
- Oversee global paid media strategy for the TV business team across living room distribution partners.
- Lead production of quarterly global strategic media briefs, partnering with key internal stakeholders to ensure alignment on goals and business direction.
- Identify paid media contributions to streaming title goals, sports programming goals, living room partner goals, and broader business objectives.
- Review media plans, provide strategic feedback to media teams, and produce executive summaries for leadership review and approval of quarterly plans.
- Oversee launches of living room media campaigns, ensuring campaigns launch accurately and on schedule.
- Manage weekly media spend and performance reporting for leadership and key stakeholders, including ad hoc reporting as needed.
- Oversee the monthly creative production process for paid media campaigns, aligning with stakeholders on required assets ahead of creative briefings.
- Collaborate closely with data science and analytics teams to measure living room media performance, with a focus on mixed media modeling and lifetime value (LTV) analysis.
- Regularly produce high-level summaries of paid and earned media plans for priority streaming originals and major sports tentpole campaigns.
Qualifications
- 10+ years of experience in media planning, media strategy, or integrated marketing strategy.
- Deep experience managing large-scale global paid media campaigns.
- Strong understanding of streaming, entertainment, sports, and living room distribution ecosystems.
- Experience collaborating cross-functionally with analytics, creative, media, and executive leadership teams.
- Proven ability to synthesize complex media strategies into executive-level presentations and recommendations.
- Strong analytical mindset with experience interpreting media performance data and measurement frameworks.
- Exceptional organizational, communication, and stakeholder management skills.
