Overview

Senior Marketing Executive Jobs in Greater Kuala Lumpur at Pickle Social Club

Title: Senior Marketing Executive

Company: Pickle Social Club

Location: Greater Kuala Lumpur

COMPANY OVERVIEW

At WFH Group, we're redefining the future of wellness, fitness, and sports through a collective of bold, experience-driven brands. Our brands – TRIBE, Pickle Social Club, The Courts KLGCC, NOA All Day Dining, and Sync Social Club – are all built around the power of community, movement, and meaningful experiences.

We create dynamic spaces that empower individuals to push their limits, recover, connect, and grow – both personally and professionally. Whether it's high-energy training at TRIBE, social and competitive play at Pickle Social Club, or recovery at Sync Social Club, each brand plays a unique role in shaping a thriving, wellness-driven lifestyle.

Five brands (and growing). One lean team. Massive ambition.

JOB OVERVIEW – Senior Marketing Executive

We're hiring a Senior Marketing Executive who can hold the marketing engine together – someone who turns ideas into campaigns, campaigns into results, and results into the next round of better decisions.

This is a hands-on, high-ownership role. You'll work across our brands to plan and execute campaigns, run social and content, coordinate brand partnerships, and keep our marketing calendar moving with quality and consistency. You'll work closely with senior marketing leadership, the creative team, and brand-level stakeholders to ensure every campaign lands well.

If you're the kind of person who ships work, sweats the details, and gets visibly frustrated when a campaign goes out average – this role was built for you.

WHAT YOU'LL OWN

  • Campaign Execution: Plan, build, and ship marketing campaigns across the portfolio — from brief to launch to post-mortem
  • Content & Social: Own the day-to-day across digital channels — content scheduling, copywriting, community engagement, and channel hygiene
  • Brand Partnerships & Activations: Support brand collaborations and on-ground activations, from planning through coordination on the day
  • Performance & Reporting: Track campaign performance, channel ROI, and member acquisition signals. Tell us what's working, what isn't, and what to do about it
  • Cross-Brand Coordination: Work with the creative, ops, and BD teams to keep campaigns aligned, on time, and on brand
  • Member & Customer Lens: Stay close to members and guests. Bring real insights back into the marketing engine — not assumptions

WHO YOU ARE

  • 3–5+ years in marketing — agency, in-house, or brand-side. You've shipped campaigns, not just planned them
  • Background in lifestyle, wellness, fitness, F&B, hospitality, or experiential brands is a strong plus
  • Strong copy and content instincts — you write well and have an eye for what looks and reads good
  • Detail-oriented and systems-minded — you spot mistakes before they ship and know how to keep multiple workstreams organised
  • Data-aware — you measure what you launch and adjust based on what the numbers actually say
  • Collaborative and self-directed — you take ownership, ask the right questions, and don't wait to be chased
  • Comfortable in a fast-moving, founder-led environment where the work changes quickly and good ideas get resourced fast

WHY JOIN

  • Scope: Multi-brand marketing exposure across some of KL's most distinctive lifestyle brands
  • Speed: A lean, founder-led team where decisions happen quickly and your work shows up fast
  • Progression: Direct exposure to group leadership and a clear runway into a Marketing Manager role as we scale
  • Compensation: Competitive base + performance-based incentives
  • Wellness Access: Complimentary access to TRIBE and Pickle Social Club sessions
  • Lifestyle Perks: Discounts on merchandise, fitness packages, and partner brands
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