Overview
Manager – Esports Sales & Brand Partnerships Jobs in Noida, Uttar Pradesh, India at Times Network
Title: Manager – Esports Sales & Brand Partnerships
Company: Times Network
Location: Noida, Uttar Pradesh, India
About the Role
We are looking for an experienced and well-networked sales professional to drive revenue and strategic partnerships across the esports ecosystem. The role will focus on sponsorship sales for the Skoar College Gaming Club, along with on-ground esports integrations, branded gaming experiences, tournament partnerships, IP-led sponsorships, and youth engagement programs.
The ideal candidate should have a deep understanding of the esports and gaming landscape, strong brand relationships, and prior experience selling sponsorships, experiential properties, media integrations, or esports solutions.
Key Responsibilities
* Sponsorship & Revenue Generation
* Drive sponsorship sales for Skoar College Gaming Club and associated esports IPs.
* Build and manage relationships with brands, agencies, and marketing decision-makers.
* Develop customized sponsorship solutions across:
* College esports activations
* Gaming tournaments and leagues
* On-ground experiential integrations
* Campus engagement programs
* Influencer and creator-led campaigns
* Digital and content integrations
* Achieve monthly, quarterly, and annual revenue targets.
* Esports Brand Integrations
* Conceptualize and sell branded on-ground esports experiences for brands.
* Create integrated solutions involving tournaments, gaming zones, fan engagement, community activations, and experiential marketing.
* Collaborate with internal creative and execution teams to deliver impactful campaigns.
* Client & Market Management
Identify new business opportunities within sectors such as:
* FMCG
* Consumer tech
* Telecom
* BFSI
* Automotive
* Lifestyle & apparel
* Energy drinks
* Stay updated on esports trends, gaming communities, publisher ecosystems, and sponsorship opportunities.
* Represent the company at industry events, gaming expos, and networking forums.
Strategic Planning
* Build sales pipelines and long-term partnership opportunities.
* Create pitch decks, proposals, and sponsorship inventories.
* Work closely with marketing, content, creator, and event teams for integrated execution.
Desired Candidate Profile
* 3-5+ years of experience in sponsorship sales, media sales, sports marketing, esports business, or experiential brand partnerships.
* Prior experience in esports, gaming, sports, youth culture, or entertainment ecosystems is strongly preferred.
* Strong understanding of:
* Esports ecosystem in India
* Gaming audiences and communities
* Brand partnership models
* Tournament/IP monetization
* Campus and youth engagement
* Existing relationships with media agencies and brand marketing teams.
* Proven track record of achieving revenue targets.
* Excellent presentation, negotiation, and communication skills.
* Entrepreneurial mindset with the ability to independently drive business growth.
Preferred Background
Candidates from the following sectors will be preferred:
* Esports & gaming companies
* Sports leagues and agencies
* Media houses
* Experiential marketing agencies
* Influencer marketing firms
* Entertainment and youth-focused platforms
Key Skills
* Sponsorship Sales
* Brand Partnerships
* Esports Business
* Gaming Industry Knowledge
* Experiential Marketing
* Media Sales
* Client Servicing
* Revenue Growth
* Strategic Alliances
* Event Integrations
What We’re Looking For
A highly driven sales professional who understands how brands engage with Gen Z and gaming audiences, and can translate esports culture into scalable business opportunities for partners and sponsors.
