Overview

Lead, Consumer Growth Jobs in United States at Sportsbox AI

Title: Lead, Consumer Growth

Company: Sportsbox AI

Location: United States

About Sportsbox AI

Sportsbox AI is the leading 3D motion and AI technology platform in golf, trusted by major tours, elite coaches, and world-class players including Bryson DeChambeau. Our patented technology transforms a simple video into detailed 3D movement data, delivering insights previously only available in motion capture laboratories.

Sportsbox powers mobile, desktop, and AI-driven products used by golfers, instructors, fitters, and performance professionals around the world. Our mission is to help every golfer improve through data, movement intelligence, and personalized coaching.

The Opportunity

Sportsbox is seeking a highly entrepreneurial leader to build and scale our consumer subscription business. This role combines growth marketing leadership, general management, and consumer product strategy.

You will own subscription growth, user acquisition, retention, engagement, and revenue performance across our consumer applications. You will develop the growth strategy, lead marketing execution, manage budgets, oversee content and communications, and work cross-functionally to drive business results.

This role reports directly to the CEO and will serve as the leader of the consumer business.

What You'll OwnSubscription Growth & Revenue

  • Own consumer subscription revenue, growth targets, and business performance.
  • Develop and execute acquisition, conversion, retention, and monetization strategies.
  • Establish KPIs, dashboards, forecasts, and growth plans.
  • Analyze funnel performance and optimize customer acquisition costs, conversion rates, retention, and lifetime value.

Campaigns & Customer Acquisition

  • Plan and execute paid, owned, earned, influencer, and affiliate marketing programs.
  • Oversee digital advertising, email marketing, social media, partnerships, and creator initiatives.
  • Develop performance marketing strategies to efficiently scale customer acquisition.
  • Optimize customer journeys from awareness through subscription conversion.

Content & Community

  • Lead content strategy across video, social, email, educational, and product content.
  • Manage social and content manager who will create organic content as well as paid media assets
  • Manage marketing manager who handles affiliate and email marketing
  • Collaborate with coaches, athletes, creators, and partners as content creation partners 
  • Build community engagement programs that increase retention and advocacy.
  • Ensure consistency of the Sportsbox brand across all channels.

Team Leadership

You will directly manage and lead:

  • Content Creator / Editor
  • Social Media & Affiliate Program Manager

You will also collaborate closely with:

  • CEO
  • VP of Product
  • Product and Engineering teams
  • Sales and partnership teams
  • External agencies and contractors

Budget & Resource Management

  • Own and manage the consumer marketing budget.
  • Allocate resources across acquisition, content, partnerships, and retention initiatives.
  • Evaluate agency, contractor, and vendor relationships.
  • Measure ROI and prioritize investments that drive growth.

Qualifications

  • 5+ years of experience in consumer growth, subscription businesses, performance marketing, or digital consumer products.
  • Experience owning growth metrics and revenue outcomes.
  • Proven success scaling subscription or direct-to-consumer businesses.
  • Strong understanding of acquisition, retention, engagement, and monetization strategies.
  • Experience managing marketing teams and cross-functional initiatives.
  • Analytical mindset with strong data-driven decision-making abilities.
  • Exceptional communication, storytelling, and brand-building skills.
  • Ability to operate both strategically and tactically in a fast-growing company.

Preferred Experience

  • Mobile app subscription businesses.
  • Sports, fitness, golf, or consumer technology industries.
  • Creator, influencer, or affiliate marketing programs.
  • Subscription products with freemium or recurring revenue models.
  • Experience working closely with product teams to drive growth.
  • Passion for golf and understanding of golf instruction, coaching, or player development.

Compensation

  • Competitive base salary
  • Performance bonus tied to subscription growth and business metrics
  • Equity opportunity
  • Benefits package
  • Opportunity to help shape the future of AI-powered golf improvement

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