Overview
Brand & Partnership Specialist Jobs in Jakarta Metropolitan Area at Doo Group
Title: Brand & Partnership Specialist
Company: Doo Group
Location: Jakarta Metropolitan Area
Role Objective
Plan, manage, and execute brand partnerships and offline events to strengthen brand credibility, community engagement, and user acquisition for Doo Financial Futures, while ensuring all activations align with brand positioning, compliance standards, and business objectives.
Key Responsibilities
1. Brand Partnerships
- Identify and develop strategic brand partnerships aligned with Doo Financial Futures’ positioning (e.g. sports communities, trading communities, lifestyle networks)
- Manage existing partnerships, including Manchester United–related community activations
- Coordinate partnership deliverables, timelines, and brand exposure
- Ensure proper usage of partner branding in line with brand and compliance guidelines
- Evaluate partnership effectiveness and ROI
2. Event Planning & Execution
- Plan and execute offline and hybrid events, including:
- Trading seminars & workshops
- Community watch parties (e.g. Manchester United matches)
- Networking events (e.g. Padel with Doo, Golf)
- Manage event timelines, logistics, and vendor coordination
- Oversee on-site activation flow:
- Registration
- App download & sign-up
- Engagement activities and door prizes
- Ensure smooth execution and strong attendee experience
3. Community & Engagement Activation
- Work with trading communities, IB networks, and lifestyle groups
- Build long-term community relationships beyond one-off events
- Support community growth initiatives and follow-up engagement
- Collaborate with Content & Social Media team for event promotion and recap content
4. Budgeting, Reporting & Evaluation
- Manage event and partnership budgets efficiently
- Track KPIs such as attendance, leads generated, and app downloads
- Prepare post-event and partnership performance reports
- Provide recommendations for future improvements
Requirements:
- Minimum 2–4 years experience in brand partnership, event marketing, and media relations
- Proven ability to handle offline events, media visits, press conferences, and press releases
- Strong understanding of the Indonesian financial & business media landscape, with existing media contacts preferred
Strong Relationship Management & Execution Skills
- Ability to build and maintain long-term relationships with partners, communities, and media
- Excellent coordination and on-ground execution skills, ensuring all activities align with brand positioning and compliance standards
