Overview

Assistant Marketing Executive Jobs in Melton, England, United Kingdom at Hawke Optics

Title: Assistant Marketing Executive

Company: Hawke Optics

Location: Melton, England, United Kingdom

About Hawke Optics

Hawke Optics is a leading manufacturer of precision optics, supplying high-quality riflescopes, binoculars, spotting scopes, and accessories to customers worldwide. Known for innovation, reliability, and value, Hawke serves outdoor enthusiasts, hunters, and professional users across global markets.

Role Overview

We are seeking a proactive and detail-oriented Assistant Marketing Executive to support the delivery of Hawke Optics’ marketing strategy. This role is ideal for someone early in their marketing career who is eager to gain hands-on experience across digital, content, and campaign execution within a fast-paced, product-focused environment.This role is heavily focused on content creation, platform management, and audience engagement. You’ll be responsible for planning, creating, and publishing content, responding to customers, working with influencers, and helping drive growth across channels including YouTube, Facebook, Instagram, and LinkedIn.

Key Responsibilities

  • Social Media Management
  • Manage and maintain multiple social media accounts across:
  • YouTube (2 channels)
  • Facebook (3 pages)
  • Instagram (3 accounts)
  • LinkedIn
  • Plan and schedule content using a structured content calendar
  • Ensure consistent posting, tone of voice, and brand alignment across all platforms
  • Monitor inboxes and comments, responding to customer queries and engaging with the audience

Influencer & Community Management

  • Identify and build relationships with relevant influencers and creators
  • Coordinate product seeding and collaborations
  • Manage influencer activity and ensure content delivery aligns with brand goals
  • Support community growth and brand advocacy

Paid Social & Digital Advertising

  • Assist with the setup and management of Meta Ads (Facebook & Instagram)
  • Support digital advertising campaigns across relevant platforms
  • Monitor performance and suggest improvements based on results

Market & Competitor Research

  • Conduct research on market trends, competitors, and customer behaviour
  • Provide insights to support marketing strategy and product positioning

Events & Trade Shows

  • Support the organisation and execution of trade shows, exhibitions, and events
  • Assist with logistics, materials, and post-event follow-up

Administrative Support

  • Maintain marketing calendars, asset libraries, and documentation
  • Support budget tracking and supplier coordination

Skills & Experience

Essential:

  • Experience managing social media accounts for a brand or business
  • Strong understanding of platforms including YouTube, Instagram, Facebook, and LinkedIn
  • Confident in creating and editing content (video and static)
  • Good written communication skills and attention to detail
  • Organised and able to manage multiple accounts and deadlines

Desirable:

  • Experience with Meta Ads Manager or paid social campaigns
  • Familiarity with video editing tools (e.g. Premiere Pro, CapCut, Final Cut)
  • Understanding of YouTube growth and optimisation
  • Interest in outdoor sports, shooting, hunting, or optics

Personal Attributes

  • Enthusiastic and willing to learn
  • Creative with a practical mindset
  • Able to manage multiple tasks and meet deadlines
  • Team player with a collaborative approach
  • Adaptable in a fast-moving environment

What We Offer

  • Opportunity to develop within a globally recognised brand
  • Hands-on experience across multiple areas of marketing
  • Supportive team environment
  • Competitive salary (dependent upon qualifications and experience)
  • Company bonus scheme
  • Onsite Parking

Please include a copy of your CV and a covering letter with your application.

Job Type: Permanent

Benefits:

  • Company pension
  • On-site parking

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