Assistant Athletic Director of Athletic Communications

STA00553PO26

Athletics Administration

Athletics Administration

Athletics Administrator

https://uscjobs.sc.edu/titles/132064

P2 – Professional

Assistant Athletic Director of Athletic Communications

Upstate

Spartanburg

USC Upstate College/Division Level

UPS Athletics External Operations

Unclassified

B00

$49,069; Salary is commensurate with qualifications and experience.

USC Upstate, Spartanburg, SC

Full Time

37.5

Monday – Friday; 8:30am – 5pm; Some evenings and weekends as needed are required.

12 months

Student Services

From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor’s degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond.

The University of South Carolina is committed to equal opportunity and proudly values the skills and experience military veterans bring to our workforce. Across South Carolina, we are making veterans a priority for employment and recognize their vital contributions to our state and our communities.

Assistant Athletic Director of Athletic Communications
University of South Carolina Upstate
STA00553PO26
Spartanburg, SC

The Assistant Athletic Director of Athletic Communications, reporting to the Senior Associate AD for External Operations, will serve to expand the overall awareness of the University, athletics department, student-athletes, and coaches to the faculty/staff on-campus and in the greater community as well as support the public relations value for the university’s mission and vision. This position will serve as the primary Communications contact for up to five assigned sports and provide oversight over communications efforts for all department programs.

Requires a bachelor’s degree in a job related field and 2 or more years of job related experience, which may be substituted by an equivalent combination of job related certification, training, education, and/or experience.

Valid driver’s license is required

Experience as a lead communications representative for two or more programs is preferred.

A successful background check and a good driving record is required. Knowledge / familiarity with NCAA rules and regulations as they relate to Communications and PR. Proficiency of StatCrew and NCAA Genius stat programs, InDesign, PhotoShop, social media platforms, shooting/editing video, and knowledge of NCAA rules and regulations that pertain to athletic communications.

Responsible for writing and produce press releases, game notes and game releases, feature stories and social media content and engaging coverage for assigned USC Upstate programs. Create relationship with local media outlets and partners. Lead contact for Big South Conference and NCAA on awards and recognitions for the department

Yes

20

Responsible for maintenance of the Athletics website including but not limited to independently determining the content that is written and posted to the athletics website; writing biographical sketches of coaches, student-athletes and staff and other pertinent information, including in-depth feature stories. Create graphics for use on Athletics website and social media, and coordinate with Asst AD for Video Services and Digital Strategy to edit and post-game/event/interview highlight clips for the website and social media.

Yes

20

Lead the public relations strategy for the assigned programs within the athletic department. The position is expected to be embedded with assigned programs and be the authority on information and public relations opportunities about each program.

Yes

20

In collaboration Director of Video Services and Digital Strategy, set up video shoots, and coordinate team pictures and promotional media days.

Yes

15

• NCAA liaison for statistics, schedules and roster management; championship liaison for the Big South Conference,
• Sharing of digital media with student-athletes,
• Nomination and recognition of awards for student-athletes through the NCAA, Big South Conference and other national and regional outlets,
• SID Committee Member for the Big South,
• Liaison to College Sports Communicators.

Yes

10

Maintain season and historical statistics for assigned sports; supervise statistical crews and other event support personnel for home games.

Yes

5

Assess and determine uses for historical highlights and milestones for use in the production of social media features.

Yes

5

Other duties as assigned by the Senior Associate AD for External Operations

Yes

5

No

Non-Essential

1

08/10/2026

07/21/2026

Yes

• Health and Life Insurance
• Retirement Programs
• Paid Tuition Program
• Dependent Scholarships
• Employee Assistance Program (EAP)
• Annual Leave
• Sick Leave
• 13 Paid Holidays (including an extended December holiday)
• Paid Parental Leave
• Professional Development Opportunities

https://uscjobs.sc.edu/postings/210017

The University of South Carolina does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV/AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.